Make ownership clear before content goes live
Use shared brand context and an explicit review queue so feedback is attached to the work and the final decision is visible.
Open the review queue
7 min · Last verified 11 August 2026
Define the handoff first
Before creating content, agree on who owns the source material, who edits, who gives final approval, and who watches delivery. One person may hold several roles, but the decision should still be explicit.
Approval is a product state
A message saying “looks good” is not the same as approving the item in Vuti. Use the review action so scheduling and delivery have a reliable source of truth.